Lead generation

The Moleskine brand owns a family of paper objects, smart notebooks, apps, bags, books, travel accessories and writing instruments. Moleskine objects, analog or digital, connect their owner to an heritage of art, culture, literature and cultural and geographical exploration.


  • User Personas
  • Customer Journey
  • Media Plan
  • Delivery
  • Measuring KPIs


  • Lead collected
  • Cost per qualified lead
  • Conversion rate